Soft Power Education Blog

Fundraising Through Facebook

October 16, 2008 · Leave a Comment

What is Fundraising?

Fundraising is a process by which a person or a group of people solicit money for the purposes of charity or other “good cause” type of projects. In fundraising, different sets of activities can be done in order to obtain the desired amount needed for a charitable or institutional project. These activities may be done through sports, seminars, games, contests, and social networking. As mentioned, social networking is a process by which people gathers his or her network where in the selected networks will also create their own which will expand gradually thus enabling awareness. By this, you will not only spread knowledge and word with what you are doing but you will also be able to gain as many friends as possible by sharing the same purpose, and that is, helping other people for a good cause.

Fundraising has been done in several parts of the world to help different people especially the less fortunate ones. But of course, it is not just limited to that. Fund raising can also be done to raise a good amount of money for construction of residential, commercial and institutional buildings or it can also be for the purposes of education, recreation and others. But the most important is, it is for a good cause.

Fundraising Through Facebook

Already mentioned above, fundraising can be done through social networking. In this way, you can use Facebook to do this. To begin with, Facebook is a social networking site that enables different users around the world to connect with their friends, family and other people through the use of the Internet specifically with the interactive and useful applications of Facebook. Because of its growing trend, Facebook has now become a social utility tool that does not only create bridges with different people but it has also paved the way for different charitable institutions to raise funds through their assigned “ebooks” in the Internet.

Indeed, Facebook’s importance has increased positively because of this. On the other hand, because of the presence of these “good cause” type of applications such as Coinjars (www.facebook.com/apps/application.php?id=6489937223) , more and more people are getting hooked with Facebook enabling them to trust it in spreading their good word to everyone else linked there.

To have a good kick off with your fundraising activity, it is very much important to create an informative and well-versed Fundraising Page that will point out what the fundraising is for. Try to avoid using Groups since this has a cap of 5000 users only.

Now for your fundraising Page, first and foremost, choose words that are not too trying hard to catch people’s attention. It should be done in an appropriate manner with a good approach. Write your “come on” as a well said social intention coupled with the right words for the main cause of the activity. You may also add pictures to support your statements. In this way, you will not only entice users to join your group and help raise funds but you will also allow them to help you get more ideas with your fundraising activity. The more informative and more social the approach of your Facebook pages pertaining to your fundraising activity, the more that you will get hold of interested people to help you.

You must also use an efficient, legal Facebook application that lets you send and receive money within the website without any fees at all. Take for instance Coinjars (http://www.facebook.com/apps/application.php?id=6489937223) which lets the fundraiser receive money as is (meaning if the donor sends ten dollars, the money arrives without any deductions at all!) and the donor send the donation without any additional fees.

Indeed, with Facebook, you will be able to not only socially connect with people, but enrich lives and before you know it, you’ve already gained a good social network particularly for those who have a charitable cause in the society.

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Categories: Charity · Facebook · Volunteer
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